Netflix has confirmed that it will launch in Spain this October.
Netflix also confirmed its will be priced similarly to that in other European countries.
Reed Hastings, the company’s co-founder and CEO, said that he thinks Spain will become one of its most successful markets due to the high connection rate, familiarity with electronic commerce and the interest already shown in Netflix.
Piracy concerns In Spain also existed in the Netherlands and Canada, and in each case Netflix has become successful. “We can think of this as the bottled water business. Tap water can be drunk and is free, but there is still a public that demands bottled water”.
Commenting on agreements with existing players in Spain, Hastings said that it has a good relationship with Telefónica, having already worked with the company in Latin America.
The cost of the service, which will be available in both Spanish and original language, will be comparable to that in other European markets (around €8 a month).