BT Sport have seized the rights to the 2017-18 series Down Under from arch-rivals Sky in a major coup.
BT Sport have secured the UK contract for Aussie home matches from Cricket Australia for the next five years.
It is believed to be costing them around £16million a year.
The deal’s centrepiece is the next Ashes clash in 2017-18, when the home side will be hellbent on regaining the urn.
Losing that showcase series is a massive blow to Sky, whose cricket coverage has set new standards. Only football is more important to the broadcaster than cricket.
But Sky, following their £11m-a-match Premier League deal, were not able to compete with BT’s £80m offer for cricket rights,which starts with the Australian 2016-17 season.
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