BBC Global Iplayer to be dropped
BBC Worldwide chief Tim Davie has revealed his vision for the corporation’s commercial arm – BBC Worldwide.
He said plans for a global iPlayer app had been scrapped. The plan for a new standalone subscription-based iPlayer app for global markets, which was first mooted in 2010 and has been in market testing for two years, is to be dropped.
The global iPlayer app will be folded into a revamped BBC.com, which will include a new long-form video player.
BBC.com will include a digital store where international consumers will be able to buy, watch and keep programmes.
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